Articles Directory | Free Articles | New Articles Daily

Now the term "Social Media News Release" is not unheard of. This term comes about in relation with the buzz regarding the new and improved social web. But what is this all about, does every one understand? A social media news release is very similar to a traditional news release except for the fact that it is not only social media but is also Web 2.0 optimised. So basically the difference lies in the fact that it encourages interactivity and can also be shared on the social Web with its Web 2.0 elements.

Some of the additional Web 2.0 Elements include:
Multimedia which also includes images that can be downloaded, Adobe or Word files as well as Audio and Video files
It also paves way for a user to directly comment on any release content without a problem.
Bookmark for the releases and its sites and also enable sharing through email.
Technorati Tags and links to purpose-built del.icio.us pages

It is preferably used in businesses that produce online as well email press releases on a regular basis. While everything on the internet is interactive, it is expected that these will also be easy to share and have sources to similar information. If these expectations are not met, then it may hurt your chances for major media coverage. One can create their own releases very easily with the use of services like PRWeb. Moreover, a social media news release is just a traditional release with certain added interactive elements which means that you do not have to change any format but only add a few necessary sections for the same. Both social and online media news appeal to millions of audience worldwide.

Technorati Tag Section:
This section is basically used to list the links to Technorati pages which have been tagged good listed key terms that are relevant to your news release.

Social Bookmarking Section: This section is used in order to provide links to particularly relevant purpose-built del.cio.us pages. Links could also be provided to relevant pages on Digg or other social bookmarking as well as sites with crowd-sourced news.

Sharing and Commenting: This section is necessary in order to allow the users to share as well as bookmark your releases in any way they feel fit. This not only ensures that you release will reach out to a higher number of people but also takes care of the interactivity.

Social Media Section: This section should be considered mainly if you do not have a newsroom to refer you readers to. This section also ensures the presence on social web with links to profiles on sites like MySpace, Facebook, Squidoo, Twitter, Flickr and YouTube.

WordPress makes an excellent platform for the creation of online media news release and can be easily incorporated into the social media with its optimising features. It already has the feature for comments combined with great plug-ins for the addition of Technorati Tags and social bookmarking.